Archive for the ‘Social Media’ Category:

3 Ways to Extend Your Smartphone’s Battery Life

Posting Date: 06/25/2014  |   Filed Under: Internet, Social Media, Technology  |   No Comments
Tags: , ,

You’re in the middle of an important phone call, getting a high score in Flappy Birds, or trying to use the parking finder app to find your car in the music festival parking lot when your battery decides to die. Battery life, or lack thereof, can cause real anxiety among smartphone users. Veloxity discovered smartphone owners experienced anxiety over running out of a charge, resulting in 2.6 charges per day. Battery technology is lagging behind other smartphone advancements, such as a large screens on devices like the Galaxy Note and improved graphical rendering chips on higher end phones. While you wait for an all-day battery to come standard issue on smartphones, consider a few ways to keep consumption down.

System Settings

Turn your screen brightness down, as displays consume the lion’s share of your battery. However, your phone has other system settings that greatly improve battery life. One of the primary settings to target are those that keep your phone constantly active. Wi-fi and Bluetooth features scan for appropriate networks and devices to connect to, resulting in a major battery drain. Additionally, using 4G instead of 3G also contributes to battery drain. Keep your GPS feature turned off unless you’re actively using geolocation and keep your phone plugged in when you use it as a navigation unit if you can. Vibrate and haptic response on a touch screen are also battery drains. Turn them off manually or use an eco mode feature or app to handle that for you.

App Avoidance

Check for offending apps. The primary culprit here are those that push notifications to your phone on a constant basis, or are sending and receiving large amounts of data. Facebook is one app in particular you want to disable to conserve battery life, as it uses GPS and sends notifications to your phone. Tethering apps like FoxFi are another major drain on your battery, even if you use USB tethering instead of Wi-Fi. Consider buying a dedicated hotspot device if you find your battery is draining too quickly when using its data. Most apps allow you to control notifications and GPS settings on an app by app basis, so look through the options available.

Portable Chargers

You don’t want your phone give out in the middle of the day, but you also don’t want to invest in a second smartphone battery. A portable mobile charger is a great alternative, as these units typically give you at least 2,000 mAh, with particularly hefty units going up to 11,000 mAh to charge your compatible devices. You have a wide selection. For example, Mimoco’sBatteryBot is a portable charger that has a cute appearance instead of the black, clean line standard style that many chargers come in.

Smartphone Battery Life

Smartphone Battery Life

Why Your Business Needs a Mobile App to Stay Competitive

Posting Date: 05/29/2013  |   Filed Under: Social Media, Technology, Tips  |   No Comments
Tags:

Mobile applications are quickly becoming a necessity for small businesses to stay competitive. The key functions of a mobile app are to directly generate income, to increase brand awareness and serve as a customer service channel that promotes your business. A recent study revealed that 49% of tablet and smartphone owners are using mobile apps to find local information. By adding portability and location targeting to busy consumers, mobile apps can support purchase transactions, deliver turn-by-turn driving directions, offer coupon deals and promote social media interactions. With one tap of the screen, a customer can call you directly resulting in actual customer engagement and commerce opportunities for your business. If you don’t have a mobile app in place, you might be missing out on 49% of a potential client base.

How to Make a Mobile App That Will Benefit Your Business

  • Customer Interaction should be interactive, easy and engaging. Enable the customer to arrive at the service they want in the fewest number of taps. This can make a positive impression on new customers who will become repeat customers.app
  • Promotional Features should give customers the incentive to use the app by offering special discounts, deals and reward points. Promotions should increase sales and develop customer loyalty in the process.
  • Discounts and Location-based Features are the things consumers are always looking for with mobile apps. Consider combining these two features with a location finder and check-in process that presents the customer with a discount at your location.
  • A Social Media Feature should be as “friendly” as possible. Facebook and Twitter integration can encourage real time interaction between app users and their friends and help your business develop a fan base on social media sites.

Will Your Business Be Left Behind?

The trend in mobile usage is growing at an unprecedented pace. Whether it’s on an iPhone, behindiPad or an Android, everyone is using these devices to connect, gather information, take action and spend money. In the recent past, creating an app was a costly proposition that placed it outside the budget of small businesses. This situation has clearly changed as more small businesses are using mobile apps to attract customers. Currently, there are over one million apps available via Apple’s App Store plus a variety of tools that enable businesses to create their own mobile app. Simply put, think of it as the equivalent of a website twenty years ago. With so many people using it, shouldn’t your business be a part of it?

Developing a mobile app can be an overwhelming task for a small business owner. But the fact is that if you want your business to stay competitive, then it’s time to explore the advantages of mobile apps. One of our computer professionals can create a mobile app for your business today.

How To Use Social Media

Posting Date: 07/23/2012  |   Filed Under: Internet, Social Media, Tips  |   No Comments
Tags: , , , ,

The words “social media” can be intimidating if you are new to the idea. We have a few simple tips to give you the confidence you need to make a splash in the social networks.

  1. Just Jump In. It doesn’t matter if you’ve never visited Twitter before. Create an account and start Tweeting! Find users who share interests or are already talking about your industry. Follow them. Respond to questions or comments about your niche.
  2. Be Honest. This is crucial. Social network users can smell a poser a mile away. Write like a human and you won’t end up sounding like a robot, or even worse, a sales pitch. Don’t pretend to be more knowledgeable than you are and do share your enthusiasm for the job you do. Throw in some personal posts or Tweets so others can feel that human connection that we all crave. (more…)